Microsoft closes LinkedIn in China and replaces it with a new platform

LinkedIn-China

Due to regulatory requirements Microsoft decided to close LinkedIn in China instead it will launch a new portal called InJobs

Seven years after its launch Microsoft closes LinkedIn in China due to the strict rules and regulations of the Asian country.

Instead the company will launch a new portal called InJobs. This is a simplified version of the service that focuses on jobs.

LinkedIn in China

LinkedIn It is the only major US-owned social network operating in China. Microsoft announced that they face a more difficult business environment.

The platform could be withdrawn from the market in the coming weeks. In May, China declared that LinkedIn, Bing and 100 other apps were improperly collecting user data and ordered the companies to fix the problem.

“We are facing a significantly more challenging operating environment and higher compliance requirements in China”

Why is Microsoft closing LinkedIn in China?

In accordance with LinkedIn, China restricts the posting of certain content due to regulatory requirements. The number of users of the platform in China is surprisingly high, so Microsoft he would not want to lose his followers.

Statista revealed that the social network has approximately 50 million users in that country and is only behind India, with 78 million and the United States with 180 million.

LinkedIn

The popularity of the platform was due to the fact that a localized version had been chosen and in this way it attacked government orders to restrict content.

“We recognized that operating a localized version of LinkedIn in China would mean meeting the Chinese government’s requirements on Internet platforms. While we strongly support freedom of expression, we take this approach to create value for our members in China and around the world. “

It is expected that InJobs will be launched at the end of the year and will not include a social channel, nor the ability to share posts or articles.

“While we will be replacing the localized version of LinkedIn in China later this year, we will continue to have a strong presence in China to drive our new strategy and we are excited to launch the new InJobs app later this year.”

LinkedIn It has become popular with employers, jobs, and job seekers. Because it adopts social network characteristics, a professional network can be built.

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