The future of work is already here as the Covid-19 crisis continues to transform the nature of how and where we work, but research from Liberty Global and Deloitte has suggested that this shift will require companies to be more transparent and offer consultative leadership. .
As the survey indicated that up to 61% of executives would focus on reinventing work in the next three years, compared to 29% before the pandemic, he warned that the profound changes being witnessed would prove productive for many, but painful for others.
Commissioned by Liberty Global, one of the world’s largest converged video, broadband and communications companies and the owner of Virgin Media in the UK, the report is based on interviews with European business leaders, politicians and researchers, and focuses on work, workforce and workplace. . He was commissioned to help guide legislators, employers and professionals on how the pandemic may affect workplace practices and trends.
Basically, the report outlines a future world of work shaped by the Covid-19 pandemic that not only requires greater transparency and consultative leadership, but also demands a greater focus from employees on career development as automation increases.
The massive shift to distributed work in the wake of the pandemic has demonstrated the agility of existing IT infrastructures and networks to cope with increased demand. But the digital platforms that people use to connect and collaborate have yet to improve, and many employees still lack the digital skills to work remotely effectively. Deloitte noted that 90% of companies believe that an annual skill upgrade is required to allow employees to keep up with technological advancements.
However, the study also warned that excessive remote work could have negative impacts on people’s well-being. In fact, he added that, in some cases, there was a mismatch between the technology and the needs of its users. Another concern was that some new technologies may be flawed or pose ethical issues. “Each algorithm is a manifestation of a human being; AIs also have biases, ”said Paul Lee of Deloitte.
To address these issues, Deloitte and Liberty Global said that creating an effective digital workplace that provides employees with a seamless experience across situations, locations, and devices will require employers, telecommunications operators, and equipment vendors to work together. They would have to fully integrate the hardware and software we use to connect and collaborate with remote colleagues, while also strengthening cyber and information security.
The study added that the pandemic has highlighted how technology can open up opportunities for a broad workforce and help reduce inequalities in society. It suggests that reliable broadband Internet access should be a high priority for employees, employers, and governments.
He said the business community would need the help of policymakers to bridge the digital divide and expand the workforce. In many cases, government intervention and investment, complemented by public-private partnerships, will be required to drive broader broadband coverage.
“This report demonstrates that the future of work is already here as the Covid-19 crisis continues to transform how and where we work,” said Manuel Kohnstamm, senior vice president and director of corporate affairs at Liberty Global. “All of society has had to adapt to the opportunities and challenges of this accelerated reality.
“Schools, businesses, employees, and governments – they all had a steep learning curve this year,” he said. “This timely report facilitates a valuable discussion on what needs to be done to maximize opportunities and minimize the negative impacts of such rapid and dramatic changes in work practices.”
Frans Dagelet, Partner at Deloitte Human Capital, said: “The Covid-19 crisis has accelerated thinking and action around the future of work. It shows more than ever that we must prepare for a different way of looking at work, leadership and collaboration.
“The leaders we have interviewed have provided insight into their business prospects and how they have perceived the acceleration of the future of work. We can conclude, based on the interviews and the underlying research, that the job, the workforce and the workplace face changes that must be adopted and implemented to remain relevant. “